How to Be tech Forward

Technology is the collective term for anything that facilitates or assists in the creation, development, management, operation, maintenance, repair, and exploitation of any information, data, technology, or process. It is practically the entire gamut of human interaction and influences which can be automated or attended to by machines. Technological change has occurred so fast and with such rapidity that it is often termed a revolutionary change. The impact of technological change is becoming more pronounced all the time, and it is shaping the very future of mankind.

In a recent survey completed by over 1200 people of varying ages in the United States, it was found that more than half of all IT professionals feel that they are somewhat “unproductive” in their position of employment. This was surprising, considering that the idea of a tech career was usually considered one of the most lucrative in the IT world. However, with the continued expansion of the tech sector into every nooks and cranny of corporate life, this attitude seems to be changing. The fact is that being labeled a “tech freelancer” or an “IT couch potato” is not necessarily a good thing, since being labeled such can impede someone from achieving his / her true potential in either field.

In order to be successful at anything, whether it be sales, customer service, or technical support, one must have the ability to think creatively and strategically. Tech firms need a creative and strategic thinker in order to stay afloat in today’s marketplace. The majority of up-front costs associated with technology are the products of the sales force. Tech companies cannot count on large sales forces to buy their products, nor can they rely on the old “push button” model that sells a product “off the shelf”. The sales force must be transformed into a highly trained, technologically savvy sales force in order to perform properly in today’s marketplace.